Super Mario turned into Special Kokuyo Notebook
In collaboration between "Super Mario", which marked its 30th anniversary in 2015, and the "Campus Note" from Kokuyo, a "Limited Edition Print Campus Note" will go on sale in limited quantities from mid October in Japan.
The "Campus Note", which went on sale in 1975, is the standard notebook known for being simple and easy to use and, like Mario, a long-selling product loved through the years. In 2014, it even reached a new record by selling a total of over 2.7 billion notebooks to date.
As part of their 40th year anniversary, various promotions were run to celebrate the "HAPPY Campus YEAR"; the Mario collab being one of them.
A collaboration notebook is an A6 size and dot style characters, special style for Mario are drawn on the notebook. In addition to Mario, the notebooks has total six characters including Luigi and Bowser. The price will be 200 yen per notebook.
Cerebrating its release, "Mario Campus, Which character do you like? Twitter Campaign" is held. Twitting your favorite character from the six characters, you have a chance to be one of five people to receive "Super Mario Maker" being on sale on September 10. The campaign period is from September 9 to November 15.